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  • Release : 01 January 1970
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Online Reputation Management For Dummies

Online Reputation Management For Dummies
  • Author : Lori Randall Stradtman
  • Publisher : John Wiley & Sons
  • Release : 11 September 2012
GET THIS BOOKOnline Reputation Management For Dummies

More important than ever--how to manage your online reputation In today's social world, managing your online reputation is more critical than ever, whether it's your company brand or yourself as a brand, and one thing is certain: everyone needs a plan. This essential book shows you how to set up a system that works every day, helps forward your brand's online goals, and is able to deal with negative chatter. Covering everyday listening and messaging as well as reputation management

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Mechanics of Online Reputation Management

Mechanics of Online Reputation Management
  • Author : Tyler Collins
  • Publisher : Createspace Independent Publishing Platform
  • Release : 06 January 2016
GET THIS BOOKMechanics of Online Reputation Management

Online reputation management, repair, and control for your personal name, company, brand, product, and any searched phrase that is important to you or your business. Control exactly what displays in the search engines for any name, brand, or entity with a series of secret, battle-tested strategies used by the most elite reputation management experts. Negative search engine results ruin careers, impede business growth, complicate relationships, destroy employment opportunities, and leave people feeling powerless, hopeless, frustrated, and tormented by the radically

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Manage Your Online Reputation

Manage Your Online Reputation
  • Author : Tony Wilson
  • Publisher : Self-Counsel Press
  • Release : 15 April 2012
GET THIS BOOKManage Your Online Reputation

The proliferation of blogs and social media sites is making online reputation management a very hot topic. This ready-to-use manual will teach businesses, families, and individuals to proactively manage what is said about them online and protect their online legacy. Author Tony Wilson covers the basics of online reputation management, provides relevant examples and easy-to-follow steps that individuals can take to protect, build, and manage their online reputation.

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Managing Online Reputation

Managing Online Reputation
  • Author : Charlie Pownall
  • Publisher : Palgrave Macmillan
  • Release : 29 October 2015
GET THIS BOOKManaging Online Reputation

What do you when a customer lets fly at you on a high profile review site or when Greenpeace launches a surprise attack on your Facebook page? When a competitor trashes your products anonymously on a consumer review platform, one of your people goes AWOL on Reddit, or when misinformation and disinformation run rife across the web during a major crisis? Social media has been here for years yet organizations of all shapes and sizes continue to tip toe nervously

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A Guide to Online Reputation Management

A Guide to Online Reputation Management
  • Author : Solomon Shlomo Wiesen,David Wiseman
  • Publisher : Anonim
  • Release : 18 October 2020
GET THIS BOOKA Guide to Online Reputation Management

Just imagine: you spend years of hard work, money, and effort into building up a business and a sterling reputation, and then all of a sudden it comes crashing down due to one bad customer review. Reputation management in the year 2020 is more important than ever.Small and medium sized businesses are extremely susceptible to this, as they rely on customer reviews.Individuals are also at risk when it comes to online reputation management: have you Googled your name recently?

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How to Perform Online Reputation Management - The Guide to Proactive Reputation Management, Reputation Monitoring and Crisis Management

Your reputation is at stake on Internet. Anyone, including your competitors and enemies, can destroy your reputation and bankrupt your business overnight with fake negative reviews and false allegations. With the help of this book, you can do something about it without paying thousands of dollars to a professional Reputation Management agency to fix your online reputation. With the easy step by step strategies, you can do it yourself. If you are a victim, this book is your lifesaver. You

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Establishing, Managing, and Protecting Your Online Reputation

Establishing, Managing, and Protecting Your Online Reputation
  • Author : Kevin Pho,Susan Gay
  • Publisher : Greenbranch Pub Llc
  • Release : 18 February 2013
GET THIS BOOKEstablishing, Managing, and Protecting Your Online Reputation

Establishing, Managing and Protecting Your Online Reputation: A Social Media Guide for Physicians and Medical Practices The availability of online health information combined with social media channels like Twitter and Facebook has created a new generation of patients. They are empowered. They have a voice in their own care that they never had before. And they're not afraid to use it. Bottom line: If doctors don't take steps to define themselves, patients will. Maybe you're not a big social media

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Radically Transparent

Radically Transparent
  • Author : Andy Beal,Judy Strauss
  • Publisher : John Wiley & Sons
  • Release : 14 August 2009
GET THIS BOOKRadically Transparent

The explosion of social media blogs, social networking sites, and video sharing sites has ushered in a new era of digital transparency that puts the power to enhance or destroy a reputation in the hands of the consumer. This timely and practical book shows you how to harness the power of social media with crucial, proven tactics and strategies for every phase of online reputation management. Using step-by-step instruction and tested techniques, the expert authors unveil a detailed blueprint for

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Promotion and Marketing Communications

Promotion and Marketing Communications
  • Author : Umut Ayman,Anıl Kemal Kaya
  • Publisher : BoD – Books on Demand
  • Release : 08 July 2020
GET THIS BOOKPromotion and Marketing Communications

This edited Promotion and Marketing Communications book is an original volume that presents a collection of chapters authored by various researchers and edited by marketing communication professionals. To survive in the competitive world, companies feel an urge to achieve a competitive advantage by applying accurate marketing communication tactics. Understanding marketing communication is an essential aspect for any field and any country. Hence, in this volume there is the latest research about marketing communication under which marketing strategies are delicately discussed.

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How to Protect (Or Destroy) Your Reputation Online

How to Protect (Or Destroy) Your Reputation Online
  • Author : John David
  • Publisher : Red Wheel/Weiser
  • Release : 24 October 2016
GET THIS BOOKHow to Protect (Or Destroy) Your Reputation Online

With virtually nonexistent oversight, the internet can easily become the judge, jury, and executioner for anyone’s reputation. Digital attacks and misinformation can cost you a job, a promotion, your marriage, even your business. Whether you’ve done something foolish yourself, are unfairly linked to another’s misdeeds, or are simply the innocent victim of a third-party attack, most of us have no idea how to protect our online reputation. How to Protect (Or Destroy) Your Reputation Online will show

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How to Measure and Manage Your Corporate Reputation

How to Measure and Manage Your Corporate Reputation
  • Author : Terry Hannington
  • Publisher : CRC Press
  • Release : 29 April 2016
GET THIS BOOKHow to Measure and Manage Your Corporate Reputation

The issue of brand has overshadowed that of reputation. It has been fashionable to re-brand, spend a lot of money on advertising and hope that you can leave your negative baggage behind. This strategy doesn't always work, witness Monday or Consignia, both victims of their 'infectious history'. Terry Hannington provides a blueprint for effectively measuring and managing your reputation. That means understanding the difference between brand and reputation, the significance of the latter and how you get your reputation in

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Online Reputation Management

Online Reputation Management
  • Author : Jim Hayne
  • Publisher : Anonim
  • Release : 10 August 2019
GET THIS BOOKOnline Reputation Management

The internet has changed the way we interact with one another and with our shopping. Not all of the change is good, but most would agree it is the preferred method to interact with one another. When we realize that currently Google is the number one source for research on just about anything, we know that Google is not going away anytime soon. Most Americans use Google to find suggestions and recommendations for the services and products they desire. Getting

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Me and My Web Shadow

Me and My Web Shadow
  • Author : Antony Mayfield
  • Publisher : A&C Black
  • Release : 15 March 2010
GET THIS BOOKMe and My Web Shadow

What happens when someone puts your name into Google? Or Facebook? You need to know how to look after what people see when they look for you online. This essential book explains how to understand and manage your online self. In Me and My Web Shadow, Antony Mayfield helps you to: Understand how what's said about you on the Web can affect your job, your business and your personal life, both positively and negatively. Develop a personal plan for managing

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Strategic Reputation Management

Strategic Reputation Management
  • Author : Pekka Aula,Saku Mantere
  • Publisher : Routledge
  • Release : 12 August 2020
GET THIS BOOKStrategic Reputation Management

Strategic Reputation Management examines the ways in which organizations achieve "goodness" through reputation, reputation management and reputation strategies. It presents a contemporary model of strategic reputation management, helping organizations and stakeholders to analyze the business environment as a communicative field of symbols and meanings in which the organization is built or destroyed. Authors Pekka Aula and Saku Mantere introduce the eight generic reputation strategies, through which organizations can organize their stakeholder relationships in various ways. They illustrate their arguments using

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Character Assassination and Reputation Management

Character Assassination and Reputation Management
  • Author : Eric B. Shiraev,Jennifer Keohane,Martijn Icks,Sergei A. Samoilenko
  • Publisher : Routledge
  • Release : 17 August 2021
GET THIS BOOKCharacter Assassination and Reputation Management

This lively book offers the first comprehensive examination of character assassination. In modern politics as well as in historical times, character attacks abound. Words and images, like psychological weapons, have sullied or destroyed numerous individual reputations. How does character assassination "work" and when or why does it not? Are character attacks getting worse in the age of social media? Why do many people fail when they are under character attack? How should they prevent attacks and defend against them? Moving

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